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Strategy logo Strategy
Creative Report Card 2025 » Brands »

Red Cross

Company Info

In the News

  • Not all disaster support efforts are created equal

    IMI research looks at Fort McMurray relief efforts to see what makes a brand response feel authentic.

    By Josh Kolm
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    By Megan Haynes
    January 8, 2015
  • Show them the money… being used for good

    P&G and 7Up get creative with purchase-driven donations.

    By Matthew Chung
    April 23, 2014
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