Articles Tagged ‘Canada Post’

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Social Impact Report: The Home Depot, Canada Post set new eco targets

Plus, Guru leads a national clean-up and Smarties swaps plastic for paper.

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2020 Brand Holiday Ads: part one

Tim Hortons, Canada Post and Hemisphere address diversity, human connections and the holiday “high.”

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Canada’s most-trusted brands, pre- and post-COVID-19

This year, the Gustavson School of Business conducted two surveys to help trace changes in consumer trust.

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Strategy’s Most Read of 2019: Account wins

The new business and AOR assignments that got the most attention from strategy readers this year.

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The&Partnership picks up Canada Post business

The agency has created a bespoke team to service the account, working with Junction59 and Tank on fulfilling its mandate.

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ICA calls for boycott of Canada Post RFP

The industry body points to requirements it says are unfair to agencies, though the Crown corp maintains it is a fair process.

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Corner Office Shifts: New leadership at WestJet, Canada Post

A round-up of senior-level executive changes you may have missed.

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Tim Hortons named most authentic Canadian brand

Cohn & Wolfe adds Canadian consumers to its global 200-brand study for the first time.

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AToMiC Awards: Know thy audience

From newly-minted executives to festival-loving dog owners, these brands found their targets in clever ways.

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The problem with direct

Fuse president Stephen Brown sorts through the mail looking for innovation, and comes up short.

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Dumping delivery woes

How Pudo aims to offer a new shipping solution for retailers growing their e-commerce offerings.

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Why direct mail breaks through the noise

A new study says the ritual and physicality of direct mail could make it more impactful than digital marketing.

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Ahead of the pack

From Periscope to VR, check out some of the early brand adopters of hot new tech.