Articles Tagged ‘Cory Eisentraut’
Hotels.com tries to rename the August long weekend
In a campaign stunt on Twitter, the travel site sourced ideas for a consistent name to be used across Canada.
J. Walter Thompson names ECDs
Ari Elkouby and Cory Eisentraut’s new roles are among a number of recent additions to the agency’s ranks.
Greenfield goes meatless on Mondays
The Maple Leaf-owned company encourages consumers to do the same and contribute to a more sustainable planet.
New Balance vs. the gym
The brand’s new campaign introduces a global tagline to Canada and makes fitness centres an antagonist.
AOY jury
Check out the marketers and agency execs who made up this year’s judging panel.
New Balance makes a trip to the other Canada
The shoe brand celebrates a pair of sneakers exclusive to the North with a surprise south of the border.
Agency of the Year judges revealed
Here are the jurors who spent the past two weeks reviewing almost 160 cases that were entered into AOY and MAOY.
Gamification is everywhere
How brands are tapping into consumers’ desire to keep on winning.
Havas adds three senior creatives
Cory Eisentraut will help rebuild the creative department as VP, creative director in Toronto, along with a new ACD and senior art director.
Yes we Cannes: Experience this
Our latest peek at Canadian work that’s Lions-worthy highlights four campaigns that are all about experience.
Yes we Cannes: All about the kids
Our latest look at Canadian contenders at Cannes includes three campaigns focused on the future.
Yes we Cannes: Campaigns for a cause
Our look at potential Canadian contenders at Cannes highlights two campaigns focused on bringing about positive change.
Top Cannes contenders: Branded Content
With an extended Cannes deadline, strategy continues to count down the campaigns most likely to win big at this year’s festival.
Top Cannes contenders: Creative Effectiveness
Strategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.
Adopt a cause
Strategy picked a few lesser-known causes and asked experts to build a CSR program for a brand they thought could partner up with an organization.
