Articles Tagged ‘Subway’

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How Subway is approaching reopening

Having transparency and value as established brand pillars is helping the QSR address consumers’ most pressing concerns.

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Food donation becomes area of focus for QSRs

Subway’s campaign supporting Food Banks Canada is the latest effort by a restaurant to support frontline medical staff and those in need.

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Subway and Martha Stewart give a lesson in plant-based food

Why the QSR is “going big” to promote the national launch of its Beyond Meat meatball sandwich.

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On adding a slice of data to your marketing sandwich

Subway’s Cristina Wells praises brands that have embedded data and insights into all functions of the marketing value chain.

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Tech in Action: Print goes programmatic

A joint ad between McDonald’s, Burger King and Subway used the pages of a newspaper to serve personalized content.

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Subway to add Beyond Meat to the menu

The QSR is the latest to begin exploring plant-based options by working with the company to create a meatless meatball sub.

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Subway takes it to the country

The latest in the QSR’s new, energetic platform aims to make people feel good about the quality of its ingredients.

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Subway launches its latest millennial-focused campaign

The playful creative promotes new bread and guac options to align with the company’s recently launched platform.

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Subway celebrates the freedom of choice

The QSR’s first Dentsu-led campaign aims to make customization a bigger point of differentiation.

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Subway bolsters loyalty offering

The company aims to reverse sales declines with a refreshed Subway MyWay Rewards program.

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Dentsu Aegis wins Subway

A team made up of talent from agencies in Canada and the U.S. will handle creative and media across North America.

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Breaking down Freshii’s not-so-modest proposal to Subway

Just how effective might the brand’s open letter ad be?

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Which brands will Canadians see during the Super Bowl?

From beer to banks to video games, here are the advertisers that will have a presence during the big game.

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Subway centralizes digital marketing efforts

The new division will house marketing, design and IT under a single roof.

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Pepsi gives fans a taste of the Stanley Cup

A partnership with Subway restaurants lets customers use the Blippar app to virtually #HoisttheCup.