Articles Tagged ‘Bensimon Byrne’

Scotiabank

Scotiabank engages with potential newcomers

How the bank works with organizations to guide potential customers at various stages of the immigration process.

Starbucks-BNB

Starbucks brings elevated coffee tastings into a Toronto home

The coffee brand is educating customers about getting cafe-quality drinks at home to promote a new line of grocery products.

WhiteRibbon

White Ribbon explores the roots of toxic masculinity

Launched on national anti-bullying day, the organization’s new campaign draws attention to the negative socialization of boys.

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How Canada fared on the Warc Creative 100

FCB/Six’s “Destination Pride” for PFLAG was the top-performing Canadian campaign on the global rankings.

HealingHouse

Casey House launches spa to relax (unwarranted) fear of HIV

The Toronto hospital’s latest attempt to smash stigma is a spa staffed by people who are HIV-positive.

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2018 Strategy Awards: Connecting with Canadians

BBDO and Cossette won in the Connection category, while Bensimon Byrne turned a curse to a blessing in Data/Tech Strategy.

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2018 Strategy Awards: Changing the game

How BBDO Toronto and Bensimon Byrne, Narrative, OneMethod mixed things up, plus the Creative Catalyst winners.

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And the Strategy Award winners are…

FCB dominated the third annual awards gala last night in downtown Toronto.

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Bensimon Byrne, NFA win at AdAge’s Small Agency of the Year

The agencies earned Canada the top prizes in the International category.

beigemanftd

Welcome to the wild world of weed

How brands in a new billion dollar industry are navigating regulations and social perceptions as they prepare for liftoff.

Gold_Pencil

Cossette is The One Show’s Canadian Agency of the Year

The agency added to its award tally on Friday, with a total of 26 Pencils going to local shops.

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Taking a hands-on approach

How interactive executions helped brands drive trial and smash stigma.

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AltaVie aims for the premium cannabis consumer

MedReleaf targets people with no connection to cannabis culture using a new brand focused on mindfulness and “living in the now.”

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CBC invites Olympics fans to stay up late

The pubcaster wants Canadians to do whatever it takes to watch the PyeongChang games, despite the time difference.

Jon Lickwack

Bensimon Byrne adds new XD department

Jon Litwack will head the agency’s experience design arm, which will serve all three of its divisions.