Articles Tagged ‘Shopper Innovation Awards 2017’

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Honey Nut Cheerios wins 2017 SIA Grand Prix

Cossette’s campaign took the top prize at the Shopper Innovation Awards, while Expedia, Ikea, Doritos and others brought home Gold.

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Shopper Innovation Awards: Ikea hacks delivery pain points

Leo Burnett’s campaigns showed how easy it can be to buy (and move) new furniture.

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Shopper Innovation Awards: When banner ads stalk for good

The Canadian Safe School Network made its point by turning its ads into bullies.

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Shopper Innovation Awards: How to keep it fresh

Molson Canadian and Budweiser found ways to bring winning campaigns back for another season.

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Shopper Innovation Awards: Reframing the issue wins new patrons

World Vision shows off what water can do.

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Shopper Innovation Awards: Reinvention through brick and mortar

The Yellow Pages and Harley-Davidson set up shops to change their brand image.

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Shopper Innovation Awards: Focus-group-generated content

Walmart brought in the real experts to test its Christmas toys.

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Shopper Innovation Awards: How to hijack the holidays

These brands found new ways to stand out during busy periods.

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Shopper Innovation Awards: Two brands are better than one

Partnerships for Expedia, Coke and Interac helped the brands reach their targets.

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2017 Shopper Innovation Awards shortlist revealed

From bees to beer, here are the brands that stood out in the jury room.

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Deadline extended for Retail Innovator of the Year

Submissions now close this Friday, as we look for the brands that have turned insights into action.

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Reminder: Who is Canada’s Retail Innovator of the Year?

The submission deadline is fast approaching for the new award recognizing companies that best use shopper insights.

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Shopper Innovations Awards 2017: Last call for entries

The final deadline for the awards, included in the Creative Report Card, is this Friday.

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Introducing the Retail Innovator of the Year award

Which Canadian retailer is using its consumer and shopper insights best?