Articles Tagged ‘FCB Montreal’

FCB Montreal restructures its leadership as president departs
Sylvain Dufresne and Laurence Ohayon will be joined by an as-yet-unnamed head of strategy to lead the office.

Quebec fast-casual chain Valentine picks FCB as its AOR
The MTY-owned chain wants to boost sales, build its online presence and optimize conversion rates with its new agency.

BMO runs an equipment drive for youth soccer players
The program is part of the bank’s larger grassroots strategy around MLS sponsorship, which is focused on removing barriers to play.

Drug Free Kids shows when sharing isn’t caring
Through evocative imagery, the non-profit urges parents to talk to their kids about prescription drugs that aren’t meant for them.

Drug Free Kids Canada makes positivity its anti-drug
The non-profit wants parents to have less awkward and better informed conversations with their kids about drug use.

Sid Lee wins big at first Idea Awards
The agency won four Best in Discipline awards at the recently-amalgamated show recognizing the best work in Quebec.

Juripop helps victims rise above shame and prejudice
The legal aid organization promotes its free services by denouncing phrases victims of sexual violence are all too used to hearing.

FCB Montreal hires more than a dozen staff
The agency’s new recruits include creative director Jean-Francois DaSylva-LaRue to add new depth in the creative department.

Drug Free Kids sends the Pill Fairy for your meds
The non-profit takes a more light-hearted and actionable approach to get parents to discard expired or unused pills.

BMO builds soccer nets out of old jerseys
The bank is activating its sponsorship of the Montreal Impact to support youth soccer programs in Quebec.

Drug Free Kids recruits ‘practice kids’
The non-profit is giving parents a chance to overcome their fears by rehearsing how they talk to their children about cannabis.

FCB Montreal names new creative head
Sylvain Dufresne will lead creative at the agency, which is one year into a growth and transformation plan.

FCB Montreal adds to leadership team
A new head of creative and director of strategy join the agency.

FCB Montreal names new president
Former Lg2 general manager Samia Chebeir joins to lead the agency’s office in the city.

A new leadership team at Publicis Montreal
FCB president Rachelle Claveau and Lg2 creative director Sylvain Dufresne will take the reins at the office.