Articles Tagged ‘Hudson’s Bay’

Meghan Nameth

Meghan Nameth named SVP of marketing at Hudson’s Bay

The former PwC Canada exec will oversee brand, marketing and PR at a difficult time for the department store chain.

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What I wish I had known about my clients

HBC’s Allison Litzinger tells agency staff what she’s learned after a year client-side, from in-housing to effective collaboration.

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Hudson’s Bay to sell Lord and Taylor

Clothing rental company Le Tote acquires the legacy retail brand amid HBC’s attempts to go private.

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Hudson’s Bay launches new bilingual app

The retailer’s new iOS app comes with functionality for customers shopping both in-store and online.

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Hudson’s Bay hires new head of tech and digital

Stephen Gold will lead a newly combined team working across the company’s retail banners.

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Hudson’s Bay to sell Gilt

Divesting from the flash-sale fashion site is one way the company is looking to improve its profitability.

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Coty smells a new opportunity with millennials

The beauty co has revamped its fragrance shopping experience with youthful Canadians’ behaviour in mind.

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Check it out: Finding the force in-store

Disney’s new Star Wars merchandise push includes an AR collecting game to move fans in-store.

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Hudson’s Bay goes hipster for the holidays

The retailer targets quirky millennials with its “#ElfMyLife” product and marketing strategy.

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Hudson’s Bay goes Dutch

The retailer and its Saks Off 5th banner plan an expansion in the Netherlands over the next two years.

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Brands reach out to Fort McMurray

How some of the country’s biggest names (and some local agencies) are helping wildfire relief efforts.

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Who are Canada’s most trusted retailers?

From department stores to grocery, BrandSpark’s research reveals those that inspire trust.

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Saks Fifth Avenue’s Toronto debut

The luxury retailer plans to differentiate with a new “any time” service offering.

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Up to the Minute: Argyle names new VPs

Plus: Bell Media acquires Cogeco Metromedia, Xerox picks a PR AOR and more news you may have missed.

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Dumping delivery woes

How Pudo aims to offer a new shipping solution for retailers growing their e-commerce offerings.