Articles Tagged ‘public’

grantgarrison

Public expands its ranks

A lead for its U.S. business are among numerous hires the social impact agency has made in recent months.

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Public adds eight

The social impact-focused agency has made several hires across departments, including a new CD and client director.

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Check it out: A Toronto non-profit rattles residents

A new campaign prompts people who think homelessness is an inconvenience to rethink their opinion.

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Advocacy group calls out McDonald’s over nuts

A full-page ad and petition campaign from Food Allergy Canada aims to get the QSR to rethink changes to its allergen policy.

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ICA calls for boycott of Toronto Zoo RFP

Canada’s ad agency association says the non-profit’s search is unfair, but the Zoo says it was caught off-guard.

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Up to the Minute: Public grows its leadership team

Plus: The One Show’s Canadian judges, new branded content from Ubisoft and more news you may have missed.

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Up to the Minute: New faces at Public

Plus: ADC Young Guns gets a revamp, a new PR firm for Nintendo and more news you may have missed.

JoySmith

Human trafficking’s Canadian connection

The Joy Smith Foundation’s first public campaign shows that the practice is closer to home than many might think.

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Take a couple minutes for diabetes

Think you’re too busy to test your risk? The Canadian Diabetes Association calls you out.

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Can cereal get its groove back?

As consumers stray to other options, can changing perceptions and new strategies revamp a stale cereal category?

Zoo

How much does a panda poop?

The Toronto Zoo takes a fun fact approach with its new campaign.

loveofreading

Indigo keeps the love of reading alive

The retailer is asking consumers to pick favourites (books, that is) to support its child literacy foundation.

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Time to profit from good

Public’s Paul Estey says don’t be ashamed, social good should be smart business.

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Mayors in cars, going green

Well, only one former mayor. David Miller, WWF and BMW star in a branded video series to highlight the environmental benefits of electric vehicles.

Future transforming ideas: feel-good innovation

Next up in our innovative ideas series: connected double-doubles for charity and rewarding smart driving.