Nina Patel
Agencies 2025
List of Awards
2024
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2023
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2022
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2021
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2020
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The Work
Philly hopes its new angel will take off on social
Kraft Heinz finds true love in ketchup
Kraft Heinz seeks to demystify KD’s ingredients
Kraft’s Canada-wide bear hug
In the News
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Marketers on the Move: Kraft Heinz names VP of global brand
Plus, Riverside Natural Foods hires global director of media
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2023 Creative Report Card: Building better brands
Brand leaders from Kraft Heinz, IKEA and Pfaff-Harley Davidson explain the business impact winning marketing has.
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The 2022 AToMiC Awards co-chairs announced
Nina Patel and Ian MacKenzie will lead jury deliberation for next year's awards, which has now opened for entries.
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Creative Report Card 2021: The Rethink machine
A fine-tuned creative process helped the agency crack the "acts, not ads" code.
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2020 MOY: Behind Nina Patel’s creative marcom
How the Kraft Heinz marketer is steering the company's portfolio of brands to grow in Canada.
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Kraft Heinz brings Mayochup north
The Canadian arm of the CPG hopes to breathe new life into ketchup with the popular U.S. hybrid of mayonnaise and ketchup.
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The Verdict: CSR propels Kraft’s connected message
How Kraft Peanut Butter challenged allergy barriers with a social campaign that went viral.
