Articles Tagged ‘Agency of the Year 2016’

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What’s propelling Canada’s top agencies?

This year’s Agency of the Year winners beefed up on strategy, data and content.

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Agency of the Year 2016: Watch the videos

Check out some of the videos created by the shortlisted shops for this year’s show.

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Agency of the Year 2016 winners revealed

Take a look at who took home the big prizes at this year’s show and the work that clinched the wins.

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AOY Gold: Cossette’s startup strategy

The agency returns to the AOY podium for the first time in more than two decades.

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DAOY Gold: FCB bets on transparency

An end to closed-door meetings helped energize the team and build camaraderie.

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PRAOY Gold: Media Profile puts storytelling at the heart of PR

The agency beefed up its in-house content creation to reach the top of the PR podium.

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MAOY Gold: PHD’s winning strategy

Rather than bending on prices, the agency has distinguished itself with planning.

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AOY Silver: Leo Burnett plays the numbers game

Building out its analytics department has become a linchpin in the agency’s future-proofing strategy.

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DAOY Silver: Rethink, small and mighty

The independent agency found new ways to win the battle for consumer attention.

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MAOY Silver: OMD plans for content

The launch of its Alternator division gave the agency a new content play that’s integrated into media plans.

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PRAOY Silver: Citizen’s own-the-newsfeed M.O.

The agency changed its strategy to focus on analytics and hone in on target audiences.

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AOY Bronze: John St. ignites its digital offering

The agency has added an in-house production studio and is in the process of integrating its digital unit across its departments.

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DAOY Bronze: Taxi’s past is prologue

As it approaches a leadership transition, the agency stays true to its roots.

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MAOY Bronze: Starcom’s year of disruption

The agency focused on data and embraced digital to win new clients.

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PRAOY Bronze: Influencers find true North

Services devoted to content creation, ideation and now influencers pushed North Strategic onto the podium.