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Strategy logo Strategy
Creative Report Card 2025 » Brands »

Converse

Company Info

The Work

Why Little Burgundy and Converse turned to The Beaches to “Rock the Star”
Converse puts its sneakers on the street
Up to the minute: New agencies for L’Oreal, new work from P&G

In the News

  • Converse gears up for winter weather

    Though it is best known for its iconic sneakers, the brand sees a lot of white space in winter.

    By Christopher Lombardo
    December 19, 2022
  • Corner Office Shifts: CEO David Johnston to leave Aimia

    A round-up of senior-level executive changes you may have missed.

    By Justin Dallaire
    May 1, 2018
  • AToMiC Awards: Getting personal on social

    Converse, Smarties and the Canadian Safe School Network personalized their messages to get them shared.

    By Mark Burgess
    May 27, 2016
  • Making love last: Advice for the jaded shopper marketer

    Industry experts channel Dear Abby to weigh-in on data sharing and successful re-packaging.

    By Matthew Chung
    March 14, 2014
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