Articles Tagged ‘Peter Ignazi’

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Canadian Cannes jury members revealed

Eight local industry pros are among those deciding this year’s Lions winners.

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The top agency stories of 2015

We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.

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SickKids unpauses the lives of patients

A new fundraising campaign shows what happened to the hospital’s patients featured in last year’s “Better Tomorrows.”

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Two new creatives for Cossette

Former Anomaly and long-time BBDO creatives Craig McIntosh and Jaimes Zentil join the shop.

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Peter Ignazi and Carlos Moreno join Cossette

The ECDs have left BBDO to assume the role of co-CCOs as Cossette refocuses on its expansion plans.

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One Show adds Canadian jurors

Four Canadian agency creatives and one graphic artist will help decide the winners of the international creativity awards.

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Lay’s launches a dating site

As part of a three-year campaign, the sandwich finally finds love thanks to some online help.

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Back Page: How to make it in the ad biz

Definitely real, 100% accurate advice from a veteran adman (a.k.a. BBDO’s Peter Ignazi) to young creatives starting out.

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Trends gaining (and losing) steam

Keep an eye on these marketing buzzwords and buzz topics that are starting to make the rounds, or die a slow death.

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The customized era

Iconic brands like Oreo and Harvey’s are tapping into consumers’ need to feel in control.

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Creative Report Card: Odd jobs and creative outlets

This year’s top CDs, including BBDO’s Peter Ignazi (pictured) share stories of past employment, secret talents and side projects.

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Top Cannes Film contenders

Strategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.

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A new Paralympic perspective

The Canadian Paralympic Committee and BBDO’s high-intensity PSA aims to shift perceptions about disabled athletes.

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Back page: Marketing to the undead

BBDO’s Peter Ignazi has some tips on targeting youth’s key influencers – zombies and vampires.

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Creative Report Card: CD winners and runner-up

The pair from BBDO share how luck played into their win.