Innocean Worldwide Canada
Genesis taps influencers to spotlight at-home service
Kia makes the connection to life’s little surprises
Hyundai’s guerrilla tactics
Canadian ads we’ll see during the Super Bowl
In the News
Up to the Minute: Cossette names new business lead
Plus, Strategic Objectives and Cohn & Wolfe both win two AOR assignments.
Up to the Minute: Brookline lands Upper Deck assignment
Plus, senior promotions are made at Zulu, Bob and Innocean.
Kia Canada’s quality surprise
The auto brand hopes to shift value-based perceptions of its cars using spatial augmented reality.
Data gets up close and personal
Innocean's Scott Suthren imagines what might become a typical interaction with a company just four years from now.
The bots cometh
Innocean's Scott Suthren tells us how to get along in our bot-filled future.
Innocean opens a Montreal office
The agency opens a permanent space in Quebec to better serve national clients, including expanded duties for Kia.
Innocean hires new business lead
Former KBS CMO Leslie Kross will lead the agency's Kia business, as well as wider business growth objectives.
Kia puts the spotlight on quality
A new brand platform touts its vehicles' features as it aims to move away from being known just as a value-oriented automaker.
Up to the Minute: Dentsu Aegis ups its data game
Plus: New hires at Zulu, Unitas and Brad, and more news you may have missed.
Kia tells its design story
The carmaker's media strategy for 2013 will see it promote the launches of its newly designed vehicles with a series of multi-platform campaigns.
Hyundai gets positive
The auto co has launched five new TV spots to shift Canadian perception of the brand.