Allison Litzinger
Agencies 2025
List of Awards
2022
2021
2018
The Work
Sephora calls on creators for first-ever Sephora Squad Canada
BOY 24: Sephora’s inclusivity starts with specificity
Sephora encourages shoppers to restock on the run
Sephora makes its colour-matching tech the centre of a new campaign
In the News
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Sephora names Courage as its new agency partner
Sephora has tapped Courage as its Canadian creative agency partner. Courage said Wednesday that its track record of work rooted in ...
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Sephora beautifies the bottom of the Gardiner
The beauty brand is taking its community message to a major Toronto thoroughfare.
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Seismic changes and new opportunities: predictions for 2024
Marketers from Sephora, P&G, GE and OLG offer insight into where the industry is headed in 2024.
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Minority to mainstream?
How brands (outside of the usual suspects) are carving out budgets for multicultural audiences.
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Meet the 2023 AToMiC Awards co-chairs
Courage's Dhaval Bhatt and Sephora Canada's Allison Litzinger will lead a jury recognizing status quo-changing work.
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Sephora Canada hires Allison Litzinger to lead marketing
The former HBC marketer will lead the beauty retailer's marketing programs and drive new client growth.
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Corner Office Shifts: L’Oreal and Bacardi get new leaders
Meanwhile, Allison Litzinger and Kelly Graham leave The Bay and Labatt to take on new roles at undisclosed brands.
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Hudson’s Bay makes rewards more colourful
The retailer updates its loyalty program to fit with its new strategic direction and have more seamless online integration.
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What I wish I had known about my clients
HBC's Allison Litzinger tells agency staff what she's learned after a year client-side, from in-housing to effective collaboration.
