Articles Tagged ‘Bell’

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Bell’s big news campaign

Eager reporters help the service provider launch its new TV streaming app.

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Brand Finance reveals this year’s most valuable brands

The big banks and telcos still dominate the top 10 of the annual ranking.

Funeral

Insights of the Week – Awkward conversations

Your at-a-glance digest of CMO insights from the the past seven days.

letstalk

How Bell is keeping the momentum going for Let’s Talk

This year’s campaign puts a spin on a creative format and uses more social media channels.

Copied from Stimulant - Rogers

Rogers and Bell’s family moments

The competitors have both launched spots showing how their networks help maintain relationships.

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Check it out: Bell builds some unusual parallels

The telco shows how its wireless network is like having all the right puzzle pieces.

Print

Addressable TV, coming soon to Canada

When Canadian marketers of the near future ruminate on Canada’s path to addressable TV advertising, they may point to 2016 as the year the journey began in earnest.

tv family

Primetime’s time warp

Remakes, time travel and familiar faces dot the fall TV landscape. Here’s our full analysis.

Bell

CASSIES Silver: Bell’s ‘Talk’ gets louder

The telecom and broadcast provider maintained its connection with consumers on mental health.

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Up to the Minute: Meet the new Kraft Heinz president

Plus: New digs for John St., big wins for Giants & Gentlemen and more news you might have missed.

CMT Tornado Hunters

Surviving Fall TV

Dive into what’s rumbling the TV landscape this year, taking it from volatile to earthquake status.

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Up to the Minute: Bob’s new digital leader

Plus: MediaCom’s new CEO, Co-Op helps a bakery expansion, and more news you might have missed this week.

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Up to the minute: Toronto’s newest agency

Plus: Match’s new EVP, a former KBS president finds his new role and more new you may have missed.

Bell Clara

Cause + Action overall winner: Bell’s big ride for mental health

This year, Bell took its “Let’s Talk” initiative across the country with spokesperson Clara Hughes.

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Cause + Actions Awards 2015

Bell rides away with the top prize in this year’s awards that celebrate the best cause campaigns in the country.