Seven yesterday, 11 today – Canada’s Lion trajectory is looking good.
So far, the country has a total of 19 Lions, which means it’s creeping closer to last year’s record of 51. And there’s still this evening’s awards gala to reveal the Gold and Grand Prix takers.
The runaway star on Tuesday afternoon was, once again, Klick Health. The agency picked up 1 Silver and 1 Bronze Entertainment Lion to go along with the Gold Health & Wellness Lion it won Monday in Cannes.
Nine other Canadian shops were victors in the Design, Digital Craft, Film Craft, Industry Craft, Entertainment Lions, as well as the Entertainment Lions for Sport and for Music – Broken Heart Love Affair (1 Silver), Critical Mass (1 Silver), Leo Burnett (1 Silver), VML (1 Silver), Cossette (1 Bronze), FCB (1 Bronze), Rethink (1 Bronze), Kid Studio (1 Bronze) and Sid Lee (1 Bronze).
The group’s wins are shared by brands Adidas, Cafe Joyeux, Change The Ref, Coors Light, Courageous Conversation Global Foundation, EGALE, IGA, Kruger, Red Bull Records, and the Royal Ontario Museum.
This adds to Health & Wellness Lions for Klick (1 Gold and 1 Bronze) Edelman (1 Silver) and Bensimon Byrne (1 Bronze), as well as Outdoor Lions for Rethink (1 Gold, 1 Silver and 1 Bronze).
As reported Monday, the Cannes Lions festival made a change to the way it’s revealing Silver and Bronze winners, opting to highlight the work in the afternoon instead of the evening gala, when the Gold and Grand Prix medalists are invited to the stage.
Design
Silver
“Pride Unravelled”
EGALE
VML
Bronze
“The Family Cookvault”
IGA (Sobey’s)
Sid Lee
Digital Craft
Silver
“47”
Cafe Joyeux
Klick Health
Silver
“Driving While Black”
Courageous Conversation Global Foundation
Goodby Silverstein & Partners / Critical Mass Calgary
Film Craft
Silver
“Love is Messy”
Kruger
Broken Heart Love Affair
Bronze
“Help Us Remain”
EGALE
Cossette
Industry Craft
Silver
“ROM’s Immortal Timeline”
Royal Ontario Museum
Leo Burnett
Entertainment Lions for Sport
Bronze
“Coors Light Out”
Coors Light
Rethink
Bronze
“Runner 321”
Adidas
FCB
Entertainment Lions
Silver
“American Cancer Story”
Change the Ref
Klick Health
Bronze
“47”
Cafe Joyeux
Klick Health
Entertainment Lions for Music
Bronze
Chris Larocca “Linger”
Red Bull Records
Kid Studio Toronto
