Articles Tagged ‘red urban’
Subaru picks Zulu Alpha Kilo as AOR
The auto brand’s previous agency, Red Urban, did not participate in the review and will soon close its office.
Christina Yu joins Rethink
The agency’s newest managing partner, creative will team with Aaron Starkman following numerous business wins over the last 18 months.
Behind Red Urban’s burger collaboration
Creative director Christina Yu on how the agency worked with Omnicom’s dedicated McDonald’s unit on its first campaign.
Subaru reaches for the stars
A new campaign for the Outback encourages Canadians to get out of the city and see the skies.
HBC gets adventurous
The retailer’s History Foundation is bringing stories from the past into the future with its first-ever TV campaign.
Check it out: Purina reveals pet heroes
Pets and humans are “Better Together,” which is why the brand is giving them an award.
Red Urban wins Subaru
The agency picks up the account from DDB after a 14-agency review, and will handle national and dealer association advertising.
Subaru wants to redefine the 1% experience
The brand’s new BRZ sports car spots are all about luxury for the rest of us.
Which Canadians will judge this year’s CLIOs?
Jane Murray (pictured) and four others are part of this year’s juries to award international ad work.
Hacking campaigns clean up at the CMAs
Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?
Volkswagen Canada’s global kickoff
To launch the new Jetta in 2015, the brand and Red Urban created a content-heavy campaign to run in five different markets.
Throwback Thursday: strategy in 2013
Last year, branded content was the big buzz, Target ventured North and Dove went viral…again.
JWT boosts executive team
The Toronto agency has brought in three new VPs, including Matt Syberg-Olsen from Red Urban and Innocean’s Gary Westgate.
Volkswagen names new AOR
After five years with Red Urban and Palm + Havas, the car company reviewed its options, sought out an agency with boots on the ground across Canada and landed on DDB.
Canada picks up six Lions at final award show
Bringing Canada’s total up to 15, agencies took home hardware in the Branded Content, Film and Film Craft categories.
