Jeromy Lloyd

Contact Jeromy by sending an email to jlloyd@brunico.com

Articles by Jeromy Lloyd
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Mucho Burrito freshens up its marketing

A shift to moms and families begets a new campaign from Giants & Gentlemen.

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SAQ names Cossette lead integrated agency

Quebec’s liquor retailer combines its marketing assignments as focus shifts to customer relationships.

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Embracing risk key to digital transformation

Can Canadian businesses overcome their conservative reputation to transform?

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Three tips for big CPG brands looking to be more nimble

Neetu Godara sees ways her startup’s marketing approach could have helped her at Pepsico.

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Fast Facts: March of the virtual employees

Publicis’ AI assistant Marcel caused a stir, but many companies expect investments like it to help keep talent.

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Mad Radish tries to warm up the salad concept

Some of the minds behind David’s Tea want to start the new wave of salad restaurants.

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AMA opens mentorship applications for 2017

The annual Mentor Exchange is looking for hungry, mid-career executives to partner with senior leaders.

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Canadian women choosing comfort over trends

A new survey gives a snapshot of how female consumers are shopping for fashion in the changing retail landscape.

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B.C.’s Tartan Group merges with U.K.-based Beattie

Former Saatchi boss Kevin Roberts connects a hungry niche agency with an expanding network.

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Gay Lea keeps it plain to find more cottage cheese fans

After finding success with flavoured snacks, Nordica Smooth is trying to expand its market yet again.

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Unilever sees big hiring changes thanks to online games

New analytical partners have automated the interview process and made it more efficient.

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Expect a boom in cognitive computing spending

Half of global CEOs expect to integrate it into business operations over the next three years.

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Business leaders are signing on to #GoSponsorHer

A social media challenge has attracted prominent executives keen to help women advance their careers.

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Rethink partner Dre Labre leaves the agency

No replacement is on the way yet, as three CDs remain in Toronto.

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Michael Kasprow joins Jackman Reinvents

The former BBDO Toronto CD wants to swim further upstream with clients.