Women

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Check it out: A $10 facelift

Rethink helps reimagine the American bill in honour of women’s suffrage and pay equity.

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Vichy’s look in the mirror

Montreal’s Tuxedo helps the L’Oreal brand gain traction south of the border.

Always

#LikeAGirl becomes “Unstoppable”

After winning big in Cannes, the Always campaign returns with a new spot and educational partnership with TED.

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Leo Burnett wins a Glass Lion #LikeAGirl

The Grand Prix went to another feminine hygiene campaign, Whisper Sanitary Napkins in Mumbai, India (pictured).

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Campbell’s helps moms say thanks

The brand’s new social campaign acknowledges all the help that mothers get.

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Square One’s new concept

The Ontario shopping centre is launching a high-end concept store to help make it a luxury destination.

Mothers

Showing mom some love

Brands like Tassimo, Sport Chek and Blacks want to move you to tears this Mother’s Day, while Telus tickles your funny bone.

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Nike gets Toronto women moving

The brand’s cheeky new OOH campaign has Toronto-specific messaging geared toward the city’s women.

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Check it out: Coke gets in the game

The brand’s new spot for the FIFA Women’s World Cup shows females leading on the field.

Weight-Watchers

Weight Watchers bets on women

A new video campaign for the brand aims to show how great losing 10 pounds feels.

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COS comes to Canada

The H&M-owned brand will be opening stores in prominent shopping areas of Toronto and Montreal.

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But what if I DON’T hate myself?

Marketelle’s Jessie Sternthal on why self-loathing insights are getting old (and kind of dangerous).

Vichy

Vichy works a new approach

The skin care brand’s latest campaign steps away from its focus on science to find more emotional connections.

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Shopping for shape

Why an e-boutique from John St.’s Mavis Huntley is a good fit for women.

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Subway dresses fresh

In a Fashion Week partnership, Canadian designer Sunny Fong has created a collection inspired by the brand.