Articles Tagged ‘grip’

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Shortlist announced for 2019 Digital Agency of the Year

The first shortlist for this year’s awards reveals which shops are competing to prove their digital excellence.

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KFC Canada picks John St. as new AOR

The agency takes over all elements of the QSR’s creative, ending a nine-year relationship with Grip.

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Retaining culture

Building a culture that not only generates effective ideas, but also ensures talented creatives want to work at your agency.

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M&M’s commandeers a slogan from KFC

The Mars Wrigley brand couldn’t use its own iconic tagline to promote a new chocolate bar, so it borrowed another one.

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Taco Bell builds a “slide-thru” window

The QSR is promoting the return of an “audacious” product by letting customers order as they slide down a hill.

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Aurora promotes ‘dried flowers’ this Valentine’s Day

The first in-store promotion for the AltaVie brand aims to give couples the chance to explore cannabis intimacy.

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KFC delivers a tasty proposition

From delivery to reaching smaller groups, how a new value meal-focused ad reflects the QSR’s plans for the year ahead.

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Tech in Action: Terry Fox’s ‘tap-to-donate’ billboard

Grip worked with payment company Square on a digital billboard to raise funds for cancer research.

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Welcome to the wild world of weed

How brands in a new billion dollar industry are navigating regulations and social perceptions as they prepare for liftoff.

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Taco Bell bets you’re ‘dyeing’ to try Baja Blast

The QSR teams up with influencers for a hair-raising campaign to launch the Mountain Dew flavour in Canadian locations.

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Taco Bell sends fans to Texas

The QSR is promoting its latest Naked Chicken Chalupa creation by giving away a trip to a ranch.

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RBC still wants to help Canadians ‘get’ insurance

The latest in an ongoing campaign aims to help customers understand what kind of insurance best fits their life.

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San Rafael ’71 gets a head start on cannabis branding

MedReleaf created a brand for the recreational market, and is advertising a new beer to introduce it to the public.

Taco Bell Canada-Taco Bell-s beloved Naked Chicken is back in a

Taco Bell’s over-the-top approach to chicken

To promote its Naked Chicken Chips, the QSR launched an “extra” online menu offering twelve extravagent experiences.

Craft Matters Creative Hack

Why hacking is helpful

A recent Dentsu Aegis hackathon helped creatives from multiple agencies get at new, data-driven ideas for clients.