Articles Tagged ‘Mark Childs’

Metrolinx

UP Express wants to keep flight plans from getting derailed

A campaign for the Metrolinx train service aims to show that the return of travel doesn’t have to mean a return of travel stress.

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How Metrolinx is encouraging people to Go again

With people doing more leisure travel than commuting, the transit operator is helping people reach those nearby locales.

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How Metrolinx is getting people to relax on the rails

The latest in the transit operator’s safety campaign is helping UP Express handle the two-pronged downturn in transit and air travel.

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Metrolinx likens ongoing work to an ‘awkward phase’

The transit operator acknowledges the frustrations its projects have caused, but shows them as a step towards progress.

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GO Transit helps riders define their ‘GO Time’

The transit agency aims to drive ridership by showing customers how taking the bus and train can help them maximize their time.

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GO Transit positions itself as an automotive disruptor

For its first appearance at the Canadian International Auto Show, the agency aims to show public transit in a new light.

Mark Childs

Samsung CMO heads to Metrolinx

Mark Childs will help build partnerships, increase non-fare revenue and turn the agency into a data-driven organization.

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How Samsung won back consumer trust

Experts weigh-in on the electronics co’s rise in brand trust surveys, and offer insight on how Tim Hortons can replicate its success.

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Samsung store ‘transcends’ its technology products

We go inside the brand’s Eaton Centre experience store to learn how it’s looking to offer more than just products on shelves.

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Samsung aims to ‘Do Bigger Things’ at the Olympics

Why and how the brand has partnered with Team Canada on a campaign to promote its latest smartphone.

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Samsung explores the love spectrum

This year’s “Look at Me” campaign puts the spotlight on the power of assistive technology.

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Strategy Awards names its three co-chairs

Meet the industry pros leading the jury for the awards recognizing the best planning work in Canada.

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The frightening reality of VR

Samsung takes on your fears as it adapts a global platform to Canada.

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Samsung takes a 360-degree view on fears

The “#BeFearless” program comes to Canada, employing VR tech to help people overcome what scares them most.

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Samsung brings #GalaxyLife on tour

The cross-country pop-ups show off the company’s “full mobile ecosystem” through various lifestyle activities.