Articles Tagged ‘JWT’

hotelstempcap

Could you be Captain Obvious?

A new social contest to temporarily fill the Hotels.com spokesperson’s shoes aims to build on the brand’s social momentum.

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Kids Help Phone debuts new branding

The organization modernizes to be seen as more than a “crisis only” service.

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Cossette wins Yellow Pencil at D&AD

The agency’s SickKids work led Canadian winners at this year’s show, where nine agencies combined for 20 Pencils.

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Leo leads Canadian One Show finalists

A total of 21 local agencies have a shot at picking up a Pencil at next month’s show.

thunder

JWT partners with Thunder on programmatic creative

Why the agency is shaking hands with a fledgling technology to automate (and optimize) parts of the creative process.

CMN

Children’s Miracle Network takes its ‘champions’ digital

How an automatic balloon machine has helped the organization broaden its storytelling.

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The Contenders: Tech that packed a punch

Our look at this year’s award show hopefuls continues with work that used technology to bring insights to life.

tourismtoronto

Recognizing what makes up Toronto

The city’s tourism organization positions a culturally progressive urban hub as “Canada’s downtown.”

timsperfectpairings

Check it out: Tim Hortons features ‘perfect pairs’

The QSR uses personal storytelling to lend a human touch to a specific meal occasion.

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Mazda turns heads

An interactive, face-tracking billboard aims to reflect the craft that goes into the automaker’s design.

aircanada

Air Canada flies the country’s ‘newest family’

A timely new video shows the airline helping reconnect a refugee family on Canadian soil.

pennzoil

Pennzoil braves the cold

The brand visits a Canadian tundra to show how its oil can handle the country’s tough winters.

walmartbts

Walmart targets growing needs

The retailer’s back-to-school campaign looks to give extra value to both moms and post-secondary students.

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Two scoops, with a side of millennial marketing

Haagen-Dazs has changed its tune to hone in on the youthful gen.

eia

Cannes 2016: Canada gets 28 more shortlist mentions

Canadian work dominated in Design, also making showings in the Digital Craft, Outdoor and PR categories.