Emily Wexler

Contact Emily by sending an email to ewexler@brunico.com

Articles by Emily Wexler
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Throwback Thursday: strategy in 2002

For our 25th anniversary, we’re travelling through time. In ’02, healthy food was all the rage and Grip Limited was born.

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Throwback Thursday: strategy in 1996

For our 25th anniversary, we’re travelling through time. In ’96 Lowe Roche was born and Motorola debuted wearable tech.

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Getting serious about killer content

We may not be the first to say content is king, but in our latest issue, editor Emily Wexler looks at how it’s more vital than ever.

The little orphan that could

With killer plot lines and big buzz, Orphan Black is redefining what it means to be a Canadian specialty show.

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Canada has 22 more chances at a Lion

Our country fares well in Design and Cyber, but only scores three Radio nominations and none in Product Design.

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DDB Canada picks up a Silver Lion

The agency wins a Lion in the Health category for four Cialis spots.

Editorial: Doing more with a lot less

From our June issue, editor Emily Wexler on grand innovation on a tight budget.

Editorial: The age of cynicism

From strategy‘s May issue, editor Emily Wexler on CSR authenticity, critical observation and which spot brought her to tears.

Editorial: Beyond standing out

From strategy‘s latest issue, editor Emily Wexler on how brands must really hone into consumers’ lives to break through.

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Editorial: What’s in a demographic?

Savvy marketers are waking up to the fact that more people could be buying their products.

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Marketers of the Year: Duncan Hannay takes ‘richness’ to the next level

As this year’s overall winner, the SVP and head of Canadian marketing at Scotiabank evolves its well-known tagline and further boosts sponsorships in a stellar year for the bank.

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Editorial: No more laurels to rest on

Managing editor Emily Wexler on the need for agencies and corporations to mix in education and exploration initiatives to keep up in a fast-moving world.

Last year’s winner Mary de Paoli from Sun Life  (right) with strategy publisher Mary Maddever.

Vote for the 2013 Marketer of the Year

Marketers are invited to vote among nominees from Ubisoft, Scotiabank, AutoTrader, Kraft and Target, and weigh in on the state of the industry through strategy‘s annual survey.

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Changes to the Agency of the Year Awards

This year’s show will be at a new venue and will allow the audience to vote for their favourite agency video in real time.

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Editorial: Adapting your way to the top

Managing editor Emily Wexler on how this year’s crop of Brands of the Year reached the top by being open to change, despite the risk.