Articles Tagged ‘proximity’
BBDO strengthens its C-suite
A big focus for the shop today is content and data, with changes being made to drive that.
BIMM booms with new hires
Rene Rouleau is the agency’s newest CD as growing business leads to 16 additions across departments.
BBDO restructures, reabsorbs Proximity
What was once the agency’s digital arm will be focused entirely on data-driven CRM as an internal discipline.
Advertising by the numbers
Tomorrow’s next big thing is getting creative with the data you have and baking it into the stories you tell.
Proximity hires UX, strategy leads
Joe Szabo and Paul Hanlon join to help integrate their practices with the shop’s day-to-day creative.
![newhires[1]](https://cdn.strategyonline.ca/wp/wp-content/uploads/2015/04/newhires11-300x172.jpg?a9ca12)
SapientNitro expands its ranks
Nine new staff members have joined the agency to provide a more well-rounded creative offering to an expanding client base.
Timeline: The ups and downs at BBDO
A look back at the major events at the agency over the last few years, as it ushers in a new era under new leadership.
Record number of Canadians named Cannes jurors
Ten Canadians, including Grey’s Patrick Scissons and Wax’s Monique Gamache, will sit on juries this year.
Adrian Capobianco named Proximity president
Picking up the digital veteran is in line with the agency’s data-first approach.
Throwback Thursday: the news of the year
We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.
Big winners and big data
Strategy editor Emily Wexler on how a few AOY winners are upping their analytics game.
DAOY Bronze: Proximity goes big on data
How the agency is structuring itself to deal with a numbers-heavy future.
Jon Finkelstein joins Twist Image
The WPP agency has brought in the former Proximity SVP/ECD to help transform its creative work.
Proximity wins new business
The agency picks up the Queen’s School of Business account and extra work for Mercedes-Benz and RBC.
BBDO/Proximity lay off staff
The Toronto shop has let go of two VP-level staffers as a result of a creative department shuffle.
