Mark’s
Company Info
The Work
Mark’s celebrates everyday go-to apparel
Mark’s shows it has something for every Canadian
Mark’s keeps it casual this fall
Mark’s broadens the appeal of its simple fashion
In the News
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Earnings round-up: Tim Hortons, Maple Leaf Foods and CTC
How some of the country's largest retail and CPG brands fared in Q2.
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Canadian Tire launches paid subscription loyalty program
Triangle Select gives members more bonus opportunities as the company further builds its loyalty and data ecosystem.
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Canadian Tire boosted ad spend by 12.7% last year
The company's loyalty program also continues to drive sales, with plans to launch a subscription service next month.
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Touche!’s Oumaima Tahiri’s fresh approach to media
How the media strategist helped client Mark’s from losing brand awareness.
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Eva Salem broadens Mark’s and Sport Chek’s horizons
The Marketer of the Year is taking lessons from Canadian Tire and opening more doors for its sister banners.
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Mark’s, Old Navy lead fashion retailers in brand health
YouGov's latest round of ratings also show both retailers had the most improved scores over the last year.
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Mark’s touts the simplicity of ecommerce
The retailer's latest TV campaign is not just highlighting the casual ease of its products, but of how its customers can buy them.
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Corner Office Shifts: Second Cup gets new lead marketer
Plus, Plan International to welcome new Canadian CEO, as execs depart Loblaw and Canadian Tire Corp.
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Mark’s debuts new, working-class brand platform
The retailer hopes "Well Worn" will provide a clear brand identity as it attempts to expand to new audiences.
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Mark’s French sibling brings casual into Quebec
L'Equipeur continues the retail evolution of Canadian Tire's fashion banners.
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Marking territory, from work wear to casual
Forty-year-old retailer Mark's has come a long way from its origins supplying industrial clothes to a booming oil town.
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Up to the Minute: ICA’s Gillian Graham resigns
Plus: Mark's gets a new agency, the CRTC talks anti-spam and more news you may have missed.
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CASSIES Silver: Mark’s gets ready for winter
The retailer took advantage of a frigid winter to match discounts to temperatures.
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MAOY Gold: Touché!’s walk-on win
The agency had a banner year, increasing revenue, bringing on new clients and now winning Gold.
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Canadian Tire goes big with digital
The retailer is hoping to hook younger customers with its new interactive "showcase" store.
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Sid Lee opens in Calgary, eyes California
The Montreal-based agency is exploring a new shop in California to help the New York office, while Vito Piazza assumes the role of president of its recently launched Western Canada location.
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Global tour: Retailers that made a merry mark
Infield Marketing's Martin Rydlo and Derek Joynt round up some cool Christmas retail cheer.
