Mondelez Canada
Company Info
The Work
Crispers reaches out to homebodies with the munchies
Oreo launches Super Mario Bros. Movie cookie
Lactantia debuts a milk sommelier
Mondelez Canada’s soccer play
In the News
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Marketer Moves: New directors at KFC Canada, AFC Toronto
KFC Canada appoints director of omnichannel Kelsey Ingham is starting a new position as director of omnichannel retail marketing at KFC ...
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C-Suite Moves: Changes at the top for Mondelez, Moneris
Mondelez Canada names new president Mondelēz International has appointed Naniss Gadel-Rab as president of Mondelez Canada Inc., effective March 3. She ...
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Kenvue, Mondelez, Nestle among winners at Best New Product Awards
Kenvue, Mondelez and Nestlé were among the big winners at BrandSpark International’s 22nd Best New Product Awards, which also revealed ...
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Oreo champions hockey accessibility in major shopper program
Oreo and The National Hockey League Players’ Association (NHLPA) are promoting hockey accessibility in a big way in store. The Mondelez-owned ...
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People Moves: Mondelez poaches top Muskoka Brewery marketer
Plus, Specsavers, National Bank and North Strategic moves.
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Mondelez builds another multi-brand snack pack for the Olympics
The CPG has unveiled two waves of in-store Summer Games promotions.
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Oreo uses the force of a popular IP for new LTO
Cookie packs are hand-painted by iconic Star Wars poster artist, Greg Hildebrandt.
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Canadians prioritize nutrition, comfort and mood in snacks
Mondelez research reveals North Americans are more likely to try novel flavours.
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Mondelez not playing any games with its Olympic activations
The CPG is using cross-brand grocery assets to cheer on Canadian athletes.
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Oreo explores the final frontier with latest LTO
The Mondelez brand is also offering fans a zero-gravity contest prize.
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AI, personalization and affordability: New Year’s resolutions for 2024
IKEA, Air Canada, Pizza Pizza, Sporting Life and Mondelez marketers look ahead to the new year.
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How Give & Go reimagined its Two-Bite line
The popular Mondelez-owned brand received a facelift from design agency Pigeon.
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Ritz launches new mini format to target snackers of all types
The two new SKUs will feature prominently in the Mondelez brand's summer and back-to-school shopper programs.
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Cadbury hides eggs around the world
From Shopper Marketing Report: A virtual hunt comes to life at the most important time of the year for the Mondelez brand.
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Oreo goes big in-store and in-game
From Shopper Marketing Report: The brand is using metaverse marketing to promote its cookie-in-a-cookie LTO.
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Cadbury hopes its vegan bars take root in Canada
Made from almonds instead of milk, the CPG tasted success with the bar in the U.K.
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In Brief: Zulu names managing director for Vancouver office
Plus, Juliet adds a managing director role and Mondelez has a new shopper marketing lead.
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Oreo celebrates its birthday with childlike wonder
The Mondelez brand is pursuing fun and experimentation with new LTOs.
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Mondelez Canada has a new president
Karla Schlieper joins from the company's Latin American arm to succeed a departing Martin Parent.
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Mondelez wants a bigger share of the holidays
The company has innovated some of its most-loved brands to perform better during the biggest confectionery opportunity of the year.
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What Mondelez has in store for Halloween
From Shopper Marketing Report: How the company plans to drive 50% growth and what changes are coming for other holidays.
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Will Mondelez’ mystery Sour Patch Kids hit the sweet spot?
The candy brand is trying to drive ongoing engagement during an important season with a scavenger hunt and convenience partnerships.
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Mondelez prepares for the next stage of the crisis
President Martin Parent explains how the CPG co is anticipating demand and stocking shelves as a new pandemic phase begins.
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Corner Office Shifts: Mondelez, Destination Canada and more
A round-up of senior-level executive changes you may have missed.
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Cadbury’s convenient new program
The brand tracks behaviour in a convenience store setting as part of its startup partnership program.
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CASSIES Silver: Oreo gets in on the Olympic spirit
The campaign focused on athletes and sportsmanship, and boosted Q1 dollar consumption by 16.3% within three weeks.
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Shopper Innovation Awards contenders revealed
Check out who made the shortlist for the year's most innovative shopper marketing and retail campaigns.
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Argyle and Strategic Objectives big winners at ACE Awards
Argyle's tuition discount campaign for Ontario earns it Best PR Campaign prize while Strategic's work on the 100th birthday of Oreo wins it Best Creative PR Campaign honours.
