Cadillac Fairview
Company Info
The Work
Cadillac Fairview continues brand building with new signature
Cadillac Fairview’s ‘optimistic’ view of the future
Cadillac Fairview aims for magic during the holidays
Cadillac Fairview pledges to do good
In the News
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How Cadillac Fairview is driving young shoppers back to the mall
The brand's first TikTok campaign helps remind consumers that its centres are more than shopping destinations.
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Cadillac Fairview’s innovation division launches three pilots
Ravel by CF has new initiatives to bring more ecommerce deliveries and returns into its shopping centres.
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Cashing in on advancements in frictionless shopping
From Shopper Marketing Report: For retailers chasing convenience and speed, are contactless concepts the new Holy Grail?
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Corner Office Shifts: Endy promotes from within for president
Plus, Cadillac Fairview appoints new head of Europe as it pursues international growth.
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Up to the Minute: Breakfast Culture expands D&I clients
Plus, Cadillac Fairview draws ire of OPC for use of facial recognition and an FCB ACD wins at Next Creative Leaders.
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Cadillac Fairview unveils new national shopping app
Live by CF will help consumers navigate pre- and post-pandemic concerns, while giving retailers insight into their shopping habits.
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Virtual Roundtable: Fashion retail wakes from hibernation
From the C-Suite newsletter: Leaders at Hudson's Bay, Indochino, CF and GroupM discuss reopening strategies.
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Cadillac Fairview to develop retail solutions with Scale AI
From the Tech newsletter: The Ravel by CF innovation division is pursuing ways to offer more personalization within physical retail.
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Cadillac Fairview’s new app makes the mall ‘searchable’
From the Tech newsletter: CF Browse gives retailers more data on how customers behave at the mall.
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Cadillac Fairview launches Eaton Centre content studio
"Streaming at CF" adds a new experiential element to the mall, while connecting with content creators and their fans.
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Cadillac Fairview partners with Lyft on rideshare pilot
The mall operator continues working towards enhancing customer experiences with a partnership at Toronto's Eaton Centre.
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Cadillac Fairview readies third pop-up concept
The mall operator's CF Collective program will see Toronto's Eaton Centre host three local retailers for a limited time.
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Cadillac Fairview to expand loyalty pilot project
The mall operator's 'Feel the Love' program combines retail promotions with exclusive experiences and services.
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Cadillac Fairview hacks at AR and VR
Agency partner SapientRazorfish hosted a hackathon to explore ways the tech could enhance the shopping experience.
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Check it out: Cadillac Fairview’s great big selfie
The retail property co's Eaton Centre asks Torontonians to show their style on the (very) big screen.
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Me to We opens retail space
The new Toronto store aims to sell socially-conscious goods but also educate shoppers about the organization's work.
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Links of London expands in Canada
The luxury jewelry brand comes out of the department store to stand on its own.
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CF Fairview introduces mall mapping pilot
The tool allows users to navigate multi-storey malls on mobile, and provides useful data.
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Cadillac Fairview invests in the outdoors
The property company is putting $21 million into its north Toronto open-air mall.
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Frank & Oak’s shopping mall plans
The brand is set to open two new locations, aiming to bring its downtown feel to traditional shopping centres.
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Cadillac Fairview’s hiding hacks
The shopping centre company launches a digital campaign to help keep the surprise alive.
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Cadillac Fairview goes digital for Black Friday
Why the shopping centre co is upping its spend ahead of one of the season's busiest days.
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What’s in store for Cadillac Fairview
Former Xbox marketer Jason Anderson plans to make the mall property owner a household name.
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Cadillac Fairview gets new brand identity
Shopping centres like Toronto Eaton Centre will carry a new CF logo as part of a larger corporate brand strategy.
