KFC
Company Info
Brands
Ranking 2024
2023 Rank
--Agency Partners 2024
The Work
KFC Canada puts a new spin on a typical holiday campaign
KFC uses iconic Colonel’s tie to advertise new summer hours
KFC Canada offers compensation in chicken for finger injuries
KFC offers a feast for the holidays
In the News
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KFC Canada president and GM named CMO and CDO stateside
Catherine Tan-Gillespie has been tapped to help the U.S. business return to growth.
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KFC Canada trumpets return of Extra Crispy recipe
The QSR's new campaign spotlights the places where its chicken crumbs are left behind.
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Meet all four of strategy’s Marketers of the Year
These leaders at KFC, PepsiCo, Bell and Desjardins are recognized for embodying adaptability and innovation in unstable times.
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MOY 23: Katherine Bond-Debicki breathes new life into KFC brand
The marketer is helping the QSR make a comeback in Canada.
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KFC-flavoured Ruffles are back by popular demand
From Shopper Marketing Report: The collaboration is being promoted through a combination of social and point-of-sale.
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KFC’s rivals are the latest to get ticked off by its prices
The QSR's new campaign is its latest effort to turn value-focused promotions into brand-building opportunities.
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Why KFC built a basketball court under an overpass
The QSR is helping Torontonians play during the winter as part of a long-term effort to connect with basketball fans.
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KFC picks Courage as its new AOR in Canada
The independent agency's latest win comes after a four-month review process.
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Beyond Meat renews push into QSRs
Along with continued marketing investment, the plant-based company strikes partnerships with McDonald's and Yum! Brands.
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KFC Canada names new CMO
Katherine Bond-Debicki has been promoted, taking over marketing leadership from Samantha Redman.
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KFC is piloting Google’s food ordering service in Canada
The QSR expands its ordering options, part of a plan to have online sales exceed in-person orders by 2022.
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KFC uses AI to recreate the voice of Colonel Sanders
From the Tech newsletter: The QSR added an Alexa update that allows customers to order their favourite meal.
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KFC is testing plant-based chicken in Canada
A one-day trial in Mississauga will help determine if the QSR will launch the products nationally.
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KFC Canada picks John St. as new AOR
The agency takes over all elements of the QSR's creative, ending a nine-year relationship with Grip.
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AToMiC 2019: Old brands, new tricks
Grip Limited modernized the images of two very different brands, KFC and the Terry Fox Foundation.
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Tech in Action: KFC traps trainees in a VR escape room
A menacing Colonel Sanders oversees a disturbing virtual version of the QSR's training process.
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Experience-based retail
Here are three clever executions from the physical world to keep shoppers coming to stores.
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KFC opens a cooking school
The QSR gets people close to its fabled secret recipe while educating them about how it prepares its food.
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Mum’s the word
From ordinary moments to mom caves, check out how three brands are celebrating household matriarchs ahead of their big day.
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KFC brings people together
A "twosie" inspired by the Colonel himself takes a street-style approach to reaching millennials.
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Trend alert: brands get crafty
An anthropological guide for brands getting into handcrafted messaging.
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KFC, the hard way
The QSR is the latest company to venture into the handcrafted space, with a new tagline and campaign.
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Aimia names new CMO
The loyalty program brings in former Rogers EVP/CMO John Boynton to lead all marketing.
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FCB brings in a new CCO for ‘fresh eyes’
Jon Flannery joins the agency to move it in a new direction, while Robin Heisey (pictured) talks about what's next for him.
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KFC lets Facebook fans cook like the Colonel
The QSR offers up its secret recipes to fans via Facebook.
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KFC brings back the Double Down
The bunless sandwich is back with a TV and Facebook campaign that encourages men to "Make Time for Man Time."
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International: KFC gets together with its fans
The Australian arm of the QSR launches a border-crossing contest to bring Facebook friends together.
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Marketing a band 101
The people behind South African indie band The Parlotones talk about working with KFC, Volkswagen and even a winemaker.
