Starcom Mediavest Group
Company Info
The Work
Special K gets a makeover
In the News
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MAOY Bronze: Starcom’s year of disruption
The agency focused on data and embraced digital to win new clients.
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AToMiC Awards: Disrupted expectations
Ikea and the Foundation Fighting Blindness messed with media to win the audience's attention.
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Check it out: Special K digs in
The brand celebrates stuffing your face with its latest "#OwnIt" spot, launching its newest product line.
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MAOY Silver: Starcom’s silver lining
With a new president at the top, the agency picked up a handful of new clients and continues to focus on content and data.
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Up to the minute: Toronto’s newest agency
Plus: Match's new EVP, a former KBS president finds his new role and more new you may have missed.
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BelVita starts well with V
As part of a year-long national campaign, the Mondelez-owned brand is partnering with the Quebec TV station.
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MAOY Honourable Mention: Starcom MediaVest Group’s content push
The media agency is recognized for work for P&G, Express and Microsoft.
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Microsoft goes big with Xbox One
The electronics co. pulls off a week-long integrated campaign highlighted by a "zombie attack" outside of a giant replica game console in downtown Vancouver.
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World Wildlife Fund brings some cheerspiration
The non-profit organization is promoting Earth Hour with a multi-platform campaign that features an increased push through digital and social channels.
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Canadian Club gets sophisticated
The "Join the Club" campaign is targeted at young male beer drinkers, and introduces the Club Chairman as an ambassador for the brand's whisky.
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Yellow Pages invites you to the new ‘hood
The Yellow Pages Group has launched the first phase of its new identity, which highlights the brand's mobile offerings.
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WWF wants you on the team
The environmental organization is taking a light-hearted approach to reminding consumers of Earth Hour.
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Thinsations cuts snacks down to size
The Kraft Canada brand takes on oversized food in its new campaign.
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Christine DesJardine wins top P&G brand building award
The category brand manager for Oral Care picks up the big prize, while SMG wins for Best Agency Partner.
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AToMiC Tech Breakthrough
Corn Pops takes gold with "It's Popnetic," while Canadian Blood Services wins silver and History Channel's Storming Juno gets bronze.
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Maynards lets consumers get gummy
The Kraft candy company targets 18- to 24-year-old Facebook users with a super sweet contest.
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Febreze launches global ‘scentsus’
The Procter & Gamble brand's latest campaign asks consumers to guess that scent.
