Cirque du Soleil
Company Info
In the News
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Mastercard put fans in pole position for Montreal Grand Prix
As race weekend roared into Montreal this month, Mastercard put its brand in the driver’s seat with its new “Putting ...
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2023 Design AOY Silver: Sid Lee’s synergy strategy
When it comes to the creative work that agency goes after, it very much keeps its people in mind, pitching for work that they’re excited about.
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Corner Office Shifts: New Scotiabank CEO to begin early 2023
Plus, a media marketing heavy hitter takes over at Paramount+.
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KWT to help launch new Cirque du Soleil concept
The MDC Partners agency has also named a managing director and account director in Toronto to help service the account.
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If brands were people…
We surveyed consumers about which brands are the best companions for certain social activities.
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Sid Lee wins Club Med business
The agency will take on creative direction for the resort brand's experiential project with Cirque du Soleil.
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Cirque du Soleil goes tropical
The Montreal-based circus has joined Club Med on a circus training program for the whole family.
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Mario D’Amico joins The Nature Conservancy
The former Cirque du Soleil marketing ringleader joins the non-profit as CMO.
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James Cameron, Cirque du Soleil partner for arena show
The touring performance will debut in 2015, ahead of three Avatar sequels.
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Sid Lee and Cirque du Soleil announce new venture
The agency's chairman Bertrand Cesvet talks about the launch of Sid Lee Entertainment, which will be led by Joanne Fillion.
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Cirque du Soleil to cut 400 jobs
The job losses follow the Quebec-based entertainment giant cutting five live shows in the last year and launching a content production arm with Bell Media.
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Cirque du Soleil, Bell Media officially launch joint venture
The president of Cirque du Soleil Media, Jacques Methe, tells strategy about the new company's plans.
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Sid Lee’s NY office president on the agency’s next move
Will Travis gives the what, where and why of the agency's launch into New York City.
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Art for good
A Montreal children's hospital gets a revamp from Cirque du Soleil and Moment Factory, while Infiniti creates an art car to raise funds for One Drop.
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Cirque du Soleil invests in minority ownership of Sid Lee
Cirque has invested in a minority equity stake in its AOR to combine their talents to create new business ventures.
