Corona
Company Info
Brands
Ranking 2016
2015 Rank
#90Parent Company:
Grupo Modelo / Molson Imports
Agency Partners 2016
The Work
Why Corona brought jarring environmental stats to life
Corona is auctioning off trips to get Canadians outside
In the News
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Social Impact Report: BMO partners on Indigenous online course
Plus, Corona fights waste with "Plastic Beachgoers" and Harvey's doles out free burgers to support vaccination efforts.
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Corona brings sustainability efforts to Canada
The global beer brand will run shoreline clean-ups and remove plastic from packaging as part of its broader eco goals.
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Shopper Innovation Awards: Corona brings summer early
The beer brand saw an opportunity for an early patio season with Cinco de Mayo.
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Marketers of the Year: Bottling beer success
Kyle Norrington is giving each Labatt brand a unique personality to set them apart, even within their own family.
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Shopper Innovation Awards: Corona ups the patio experience
The beer brand hit the patios in a big way to increase summer sales.
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Shopper Innovation Awards contenders revealed
Check out who made the shortlist for the year's most innovative shopper marketing and retail campaigns.
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Zulu names new head of strategy
Ebrahim El Kalza takes over from Shari Walczak who left the agency to pursue an entrepreneurial opportunity.
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Leo Burnett, Zulu Alpha Kilo swim with the Sharks
The pair dominated the Design category. Check out the Canadian work that won at the Kinsale Awards in Ireland.
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Corona shines a light on patio patrons
The beer brand is rolling out sunlight-reflecting tech to brighten up shaded terraces.
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Art and copy folks on the move
On the heels of Nellie Kim and Chris Hirsch's departure, John St. announces three new creative faces, while FCB taps a senior AD and Grey Canada brings in an ACD.
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Zulu Alpha Kilo wins new financial co account
The shop has already begun work for Aequitas, which plans to unveil a new Canadian stock exchange next year.
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Canada takes home eight ADC Cubes
Juniper Park, Leo Burnett and Sid Lee are among those that won, with Canadian band Arcade Fire picking up a Tomorrow Award.
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Shopper Innovation Awards: Corona brings back the dead
The beer brand changes up its packaging to honour the Day of the Dead, resulting in a Silver win.
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CASSIES Bronze: Corona’s high life
The beer brand walks away from teh beach to encourage its millenial target to "Live Mas Fina."
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Corona parties on a volcano’s edge
This latest social stunt marks part of an on-going branded content play for the beer brand.
