Articles Tagged ‘DDB’
Rogers extends relationship with Omnicom
DDB and Critical Mass have been tapped to handle assignments for the telco.
Frank Palmer to leave DDB
The agency’s chairman and CEO is leaving the advertising world, but doesn’t consider it a retirement.
Here are the 2018 Agency of the Year showreels
This year’s shortlisted agencies took credit for viral sensations, bet against holdcos and imagined a better way to do an RFP.
Emerald Health Naturals is trying to put you to sleep
The new company is raising awareness of its brand by highlighting “need states” before it goes to market.
Forsman & Bodenfors names CEO
Melanie Johnston has been hired from DDB to lead the newly merged agency’s Canadian operations.
The diversity dilemma in the #MeToo era
Seven leaders from across the marketing industry discuss the importance of fostering an inclusive organization.
Skittles gets patriotic by streaming a ‘beaver’
The candy brand is celebrating “Canada 151″ with an off-beat video stream and a new limited-time product.
Emerald Health Therapeutics picks DDB as AOR
All of the agency’s divisions will contribute to the assignment in support of the cannabis producer’s growth plans.
Utility in small packaging
Brands made parchment paper, cardboard boxes and drink trays work a bit harder for extra engagement.
Targeting tactics with a digital bent
Using new platforms helped these brands meet younger consumers where they already live.
Leadership shakeup comes to DDB and Tribal
CCO Cosmo Campbell, president Andrew McCartney and managing director Michelle Kitchen are no longer at the agency.
Skittles to hold store closing blowout
The third edition of the brand’s Holiday Pawn Shop activation will be the last.
DDB names new ECD in Montreal
Sann Sava takes over leadership of the office’s creative department.
Volkswagen makes eyes wander
A campaign for the redesigned Tiguan focuses on design appeal to stand out in the highly competitive SUV segment.
Check it out: What keeps a frog from exploding?
The Ecomuseum Zoo fills the streets of Montreal with surprising facts about the animals it looks after.
