Articles Tagged ‘DDB’

Campbell's

Campbell’s aims to ‘win dinner’

The brand boosts support for its condensed lines and broths this fall to reach millennial parents.

Dairy

BC Dairy targets the inner child

The association moves on from ‘Milk Every Moment’ with a new campaign aimed at driving an emotional connection.

CNIB

CNIB opens eyes to hiring the blind

The non-profit’s first new TV spots since 2010 challenge misconceptions about employees with vision loss.

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Monique Brosseau to leave DDB

The managing director of the agency’s Montreal office will pursue a new opportunity at the end of the month.

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Destination Canada business up for review

Incumbent agency DDB has declined to participate in the RFP to retain creative duties for the national tourism board.

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Crispy Minis’ bite-sized content hub

A collection of GIFs look to fit the Quaker brand into a mom’s busy day.

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UBC tells its research stories

“Today’s Assignment” shows the people of B.C. how their university is making a positive impact off-campus.

doritos

Shopper Innovation Awards: Doritos tests Ketchup fans

The brand had chip lovers go to extremes to win the last bag.

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A new way for students to get feedback

AndersonDDB launches CDFeedback.com, a platform for students to get a direct line to top creative directors.

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The 2016 Creative Report Card

It was a big year for P&G, Leo Burnett, Lg2, DDB, Grey and Rethink. See who else ranked high on the list this year.

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CASSIES Gold: Vancouver Opera lets its monster out

The campaign for Stickboy traced opera’s roots as an underground movement to link it to street art.

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Canadian ads we’ll see during the Super Bowl

A look at the commercials, new and old, that millions of us will see during the game on Sunday.

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How did Canada fare in the Gunn Report?

Leo Burnett Toronto was ranked first in Canada and fifth globally, while #LikeAGirl was the top campaign in the world.

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On trend in 2016

From the sharing economy to age-agnostic marketing, here are a few predictions for the year ahead.

TD thank you

TD wins big at the CMAs

“#TDThanksYou” wins Best of the Best, with Tim Hortons and PepsiCo picking up multiple awards.