Johnson & Johnson
Company Info
The Work
Motrin shakes things up inside Tina’s uterus
How Tylenol is reintroducing itself to Chinese Canadians
Tylenol’s role reversal
Tylenol Cold & Flu’s modern family
In the News
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Tadiem launches AI-led creative studio Super Proper
Tadiem is launching Super Proper, which it calls the first creative studio built for the age of AI in Canada. The ...
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Zarbee’s cough syrup comes north via mass retail program
The Kenvue kids cough brand is mixing energetic top-of-line messaging with lower funnel search and ecommerce tactics.
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Kenvue reports strong sales growth after J&J spinoff
The owner of Tylenol, Neutrogena and Benadryl plans to grow brand investment, but ads are only one way it is driving demand.
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Consumer brands help drive J&J’s full-year growth
The company ended the year with growth in marketing spend, though it dipped slightly to manage costs in Q4.
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Johnson & Johnson’s Q1 earnings miss expectations
While the company's global pharmaceutical business is driving growth, its consumer-facing brands are lagging.
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Johnson & Johnson to spin off consumer brands
The likes of Tylenol, Listerine and Band-Aid will be separated from the pharma and device business.
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Neutrogena appeals to Quebec’s skincare needs
The cosmetics brand is celebrating the province's unique face cleaning rituals as it hikes ad spend in the province.
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2019 Media AOY Silver: UM’s courage pays off
To achieve results, the agency works alongside brave clients like Oh! Henry to program bold media plans.
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JLABS finds a foothold with diversity
How Johnson & Johnson's innovation lab has differentiated itself in the growing healthcare startup space.
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Loyalty cards: where’s the love?
Year-over-year, Canadians consider loyalty cards less trustworthy and less personalized, according to a new report.
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Johnson & Johnson brings innovation lab to Canada
JLABS @ Toronto will provide 22 life sciences start-ups with the space and resources to grow.
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Cannes 2015: DDB, JWT win Silver Lions in Health
Campaigns for SickKids, KY Touch and Neutrogena have been recognized in Cannes.
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Cannes 2015: Canada nabs Health Lions shortlist noms
JWT gets a few nods for SickKids, while DDB makes the list for spots featuring carnal desire and clean crotches.
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What builds trust: report
Which CPG tops BrandSpark's annual trust survey with nearly four times as many brands on the list as its nearest competitor?
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Who picked up a LIA?
Check out the Canadian work that won big at the London International Awards over the weekend.
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Canada nabs Cannes Lions Health shortlist noms
DDB, BBDO, DentsuBos, FCB and Brandhealth are all up for prizes at the inaugural award show.
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Verdict: Huggies and Walmart partner to win new moms
The Kimberly-Clark brand created a customized eight-week digital campaign with the retailer to help moms design their dream nurseries.
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Johnson & Johnson launches HealthyEssentials.ca
The new CRM platform will be promoted with retailer-specific in-store campaigns and a traditional media buy.
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Canadians win at the Globes Awards
The Marketing Agencies Association honours the "best of the best" in advertising in Chicago.
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Maynards and The Hive win big at the PROMO! Awards
The agency picked up Best in Show and four Gold awards, while Leo Burnett was another big winner for work with Ikea and Raising the Roof.
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Reactine sides with sufferers
The Johnson & Johnson brand has released a new batch of OOH and TV spots which take allergy symptoms seriously.
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CASSIES Silver: Reactine gets serious
JWT’s “Not Just Allergies” campaign propels the Johnson & Johnson brand ahead of the competition.
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O.B. sends a personal apology
The Johnson & Johnson brand sends its regrets about a distribution problem through a personalized video with the help of Lowe Roche.
