SapientNitro
Company Info
Award-Winning Talent 2025
The Work

Cadillac Fairview aims for magic during the holidays

Cadillac Fairview pledges to do good

Toronto Eaton Centre goes (literally) mobile
In the News
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SapientNitro, Razorfish merge
Publicis Groupe combines the digital shops as part of its 'power of one' strategy.
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Check it out: eOne’s ‘wicked walk’
The film company teamed up with SapientNitro to bring Blair Witch to life for Canadians.
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Cannes 2016: Crafting a new view of innovation
SapientNitro's global CCO Donald Chesnut and Toronto head Alyssa Altman talk about why craft is often the missing ingredient for truly innovative ideas.
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The retail transformation imperative
SapientNitro's Mark Anthony on the mindsets retailers must adopt to stay competitive.
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Cadillac Fairview’s hiding hacks
The shopping centre company launches a digital campaign to help keep the surprise alive.
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What’s in store for Cadillac Fairview
Former Xbox marketer Jason Anderson plans to make the mall property owner a household name.
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Michael Murray joins Publicis
The agency's new VP and creative director joins to lead work on Rogers after four months at SapientNitro.
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SapientNitro expands its ranks
Nine new staff members have joined the agency to provide a more well-rounded creative offering to an expanding client base.
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Yes we Cannes: Dads and a colourful doc
Our look at this year's Lions contenders begins with a family spin on familiar little Os and a WTF take on emotive ads.
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SXSW: Never mind the hype
SapientNitro's Michael Howatson on why marketers need to be critical of shiny new tech.
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Ad class is in for SapientNitro techies
You've probably heard of creatives getting schooled in coding and developing, but here's a new twist.
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ICA gets students’ feet wet
The Agency Diving Society aims to show what it's like to work in the industry and encourage potential future leaders to dive in.
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Publicis approved to acquire Sapient
After months of regulatory hurdles, the $3.7 billion deal is expected to be finalized by the end of the week.
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Publicis hits another snag in Sapient deal
The $3.7 billion deal remains up in the air as Publicis works to meet demands of U.S. regulators and government bodies.
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SapientNitro boosts exec ranks
Andrew Kirby joins the agency as VP client services.
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Making it with the makers
Which brands are taking notice of the movement that blurs the line between consumers and creators?
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Chad Borlase joins SapientNitro
The digital lead at Cossette heads to the global agency's Toronto office as CD of visual design.
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SapientNitro Toronto hires an ECD
Michael Howatson, a 20-year industry vet with a strong digital pedigree, joins the agency.
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Orville Redenbacher brings its own bowl
The ConAgra Foods brand launches a TV and digital campaign aimed at moms for its new Pop Up Bowl.
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SapientNitro hires new CD
Alison Garnett joins the Toronto agency after a stint at Critical Mass.
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Brands of the Year: Rediscovering the Loblaw story
Bold marketing initiatives aim to keep the chain at the top of the Canadian grocery ladder.