Articles Tagged ‘Leo Burnett’
Judy John joins Edelman as its first global CCO
The agency’s CEO says the hire will help to further its creative ambitions.
Leo Burnett grows exec team as Judy John prepares exit
The agency’s leadership ranks are expanding as it transforms in step with Publicis Groupe.
Ontario Association of Architects picks Leo Burnett
The agency’s Toronto office will help the organization support the larger architectural community as part of a rebranding.
Museum of Contemporary Art launches meta campaign
MOCA implores Torontonians to ‘Seek Unsame’ in a cheeky campaign supporting the opening of its new location.
Leo Burnett paints outside the lines
How a line of “Petal Paint” exemplifies the benefits of taking a collaborative, borderless agency approach.
Leo Burnett names new president
Ben Tarr joins the agency’s leadership team after three years at Huge.
Taking a hands-on approach
How interactive executions helped brands drive trial and smash stigma.
Changing lanes
Settled into a new role at Leo Burnett Chicago, Jordan Doucette talks about fostering ideas and how to support women in the industry.
Utility in small packaging
Brands made parchment paper, cardboard boxes and drink trays work a bit harder for extra engagement.
Who snagged an AToMiC Award?
Winners from Wednesday’s gala include SicKids and IKEA, each taking a Grand Prix for smashing advertising conventions.
Campbell selects Publicis Groupe
Much of the assignment in Canada will be handled by Leo Burnett as the CPG ends a long-time global relationship with BBDO.
Ontario Cannabis Store unveils itself
The LCBO debuts the name and branding for the retailer that will sell recreational weed in the province.
Back page: Smoke this page
DentsuBos pays homage to Leo Burnett’s creative trailblazers.
SickKids and Cossette take CASSIES Grand Prix
The awards celebrated the industry’s most creative results-driven work at a Toronto gala Wednesday night.
CASSIES Gold: Gaining cents with scents
Leo and P&G take a playful, premium approach to help Gain elevate itself from other detergents.
