Nissan
Company Info
The Work
Nissan surprises content creators with their own AI avatars
Nissan wants to make driving more enjoyable
Nissan navigates different facets of a driver’s personality
Nissan brings people together with Qashqai’s tech
In the News
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In Brief: Nissan Canada names Veritas its comms AOR
Plus, FoodHero and Celsius partnerships.
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Infiniti looks to the horizon with brand refresh
Working with Toronto's Bruce Mau Design, the multisensory strategy aims to revamp the entire brand experience.
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Gauging the future of electric vehicles
Even with growing demand, can the auto industry sell enough cars to make it worth its while?
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Virtual Roundtable: Auto brands in the driver’s seat
Leaders at Hyundai, Nissan, Subaru and Horizon Media discuss what's next as the country begins to reopen.
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SickKids and Cossette take CASSIES Grand Prix
The awards celebrated the industry's most creative results-driven work at a Toronto gala Wednesday night.
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CASSIES Silver: Nissan plugs Rogue in hostile terrain
Juniper Park\TBWA kicked off a long-running, successful platform by turning a vehicle into a "Winter Warrior."
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Nissan goes sci-fi for safety tech
The automaker brings Star Wars characters and augmented reality to dealerships to show off its safety features.
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2017 Brands of the Year: Nissan doesn’t play it safe
How a commitment to building drivers' confidence has made the auto brand stand out in the highly competitive SUV and crossover market.
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Cannes 2017: More Canadian wins in Cyber, Direct, Creative Data and Mobile
Critical Mass and Sid Lee picked up their first awards, while FCB and Leo continued their winning ways.
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What it takes to win at the CASSIES
Judges tell us what made the Gold winners stand out from the pack, plus a photo gallery from this year's gala.
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Nissan brings new signage to the dealership
A new partnership aims to improve the customer experience and better leverage local insights.
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Cannes 2016: Canada gets 28 more shortlist mentions
Canadian work dominated in Design, also making showings in the Digital Craft, Outdoor and PR categories.
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Who took home the 2016 CASSIES Grand Prix?
Check out which brands and agencies produced the best "work that worked."
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Brands of the Year: Epic Meal Time is no longer the little guy
How Harley Morenstein and crew have grown to be Canadian leaders in the YouTube space.
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MLSE wins big at Clio Sports
The company, which works with Sid Lee, had the most wins for Canada, with additional trophies going to Rethink, Anomaly, TBWA and Sid Lee.
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Canadians bring home some Effies
Leo Burnett's #LikeAGirl, plus work by DDB and Taxi were among the most effective ads in North America.
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CASSIES Bronze: Nissan proves it’s a winter warrior
To offset the impression that the Nissan Rogue didn’t have off-road capabilities, a campaign akin to a Hollywood film trailer was created.
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Union to open Montreal agency
Following a handful of cross-country wins, the shop is opening its first office outside of Toronto, bringing aboard Martin Belanger to lead it.
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Throwback Thursday: strategy in 2014
Let's look back on the past year (so far). In '14, brands challenged gender norms and wearable chatter skyrocketed.
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Creative vet Garavito joins The Marketing Store
The former Vision7 CCO is bringing his digital creative technology chops to the shop.
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Coming soon: content everywhere
From (ahem) intimate spaces to calmer waters, we take a stab at the next hottest locales.
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Draftfcb hires new digital creative VP
Curtis Edwards joins the agency from TBWA in Toronto and will help lead the shop's digital practice.
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Nissan’s holographic showroom
The car co offers consumers a high-tech glimpse at its new models.
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Next Big Things: Brand storytelling gets (seriously) tech-ified
Holograms, mind-reading and personalized ads are moving from sci-fi to real world. Here’s what’s happening in these spaces now.
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Nissan Canada lights up the sky
The car co used a 3D holographic water show to help launch its 2013 Altima on Canada Day.
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Nissan makes hearts race
An auto show installation created by Capital C used a pulse-reading machine to determine which car was right for attendees.
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Nissan Canada opens its virtual doors
The auto brand has created a YouTube showroom to entice consumers to further research its cars.
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AToMiC: Nissan puts out a casting call for innovative thinkers
The car brand launches an interactive campaign that has Canadians creating its next TV commercial.
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Nissan’s juke saves the day
Nissan's juke saves the day
