In the News
How Funyuns fit with Frito-Lay’s cost-conscious plan
The U.S. cult favourite is part of a new line of value snacks the company hopes will answer an increasingly important consumer need.
Shikatani Lacroix opens New York office
Janice Jaworski will lead the brand and retail design agency's new location as it expands to support U.S.-based clients.
The future of shopping: Less friction, more transactions
From payment to scanning as you shop, customers demand a smooth experience.
The future of shopping: Striving for personalization
In part four of our series, we delve into how brick-and-mortar is taking on online shopping.
Inside Ace Bakery’s new brand launch
River Road Bakehouse aims to bring artisanal breads to more retailers and convenience-minded shoppers.
Behind Boston Pizza’s urban strategy
The restaurant unveils a new flagship with tech and localization top-of-mind.
Inside the new M&M
The frozen food retailer revamped its store layout in an effort to make meal planning easier and more aspirational.
Up to the Minute: Cossette Lab recruits tourism startups
Plus, new hires at Diamond and Ariad, an AOR win for Pomp & Circumstance and more news you may have missed.
Shikatani Lacroix gets in shoppers’ heads
The design agency is combining neuromarketing with VR and AR to measure emotional responses to digital prototypes.
Shikatani Lacroix adds three
The branding and design shop makes new hires on its creative and strategy teams.
M&M Meat Shops rebrands
The brand changes its name to "M&M Food Market," along with refreshing its stores and packaging.
M&M Meat Shops revamps its brand
The Canadian legacy brand has chosen Cossette to lead its first mass campaign in eight years.
Long live the hyper-specialist retailer
CPG cos and big brands have lots to learn from niche players, says Shikatani Lacroix's president, Jean-Pierre Lacroix.
Adidas Golf tees off with digital
The brand uses eight Canadian stores as a testing ground for its interactive displays.
The Source gets (more) hands-on
The retailer debuts its latest experiential location, based on consumers' desire to demo products.