One Advertising
Company Info
Award-Winning Talent 2025
In the News
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Heineken aims to ‘shake up’ thinking with new shop
Sid Lee will debut new work in May, including creative that "isn't part of a traditional advertising model."
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The top agency stories of 2015
We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.
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Karen Howe leaves One
The SVP and CD hands the creative department to Michel Lange and Jacob Gawrysiak after 17 years.
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The renaissance of relevance
The days of ads gently stroking consumers' social consciousness are coming to an end, predicts One's Karen Howe.
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One awarded Dos Equis
The win adds to the agency's Heineken portfolio and will see "The Most Interesting Man in the World" again deployed in Canada.
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One Advertising plays in the Sandbox
The Toronto independent, along with three American shops, have joined together.
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Plan Canada’s ripple effect
The non-profit behind Because I am a Girl looks to drive awareness for the organization as a whole.
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Canadian Blood Services selects One as AOR
The Toronto agency will help the non-profit increase recruitment and retention.
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One of these babies won’t get a fair chance
Girls' rights and human rights are the same, says a new campaign from Plan Canada.
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It’s time to grow a pair
Fathers are providing the marketing motherlode, says One Advertising's Karen Howe.
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The covers that almost were…
A behind-the-scenes look at our cover contest to celebrate our silver jubilee.
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Mentor Exchange open to applicants
For its fifth year, the AMA-run program has revamped itself, aiming to attract mid-level professionals and mentors.
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Dairy Farmers puts on its game face
The new campaign for chocolate milk calls out the beverage's credentials as a natural, post-workout recovery drink.
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Radio ads listen back
Can you hear me now? Smart radio ads may be the next best way to engage drivers.
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Ripley’s Aquarium launches a spring push
New OOH, print and digital ads from One Advertising promise 100% off boredom.
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Screen Colons Canada gives Canadians a kick in the pants
The non-profit has launched a campaign to alert men and women nearing 50 that they should get screened for colon cancer.
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Top Cannes contenders: Radio
Strategy is counting down the campaigns most likely to win big at the Palais at this year's festival.
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Top Cannes contenders: Creative Effectiveness
Strategy is counting down the campaigns most likely to win big at the Palais at this year's festival.
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Back page: The creation of a brand
One Advertising reveals what really goes into the birth of a brand.
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Professional accountants hit the big leagues
The Chartered Professional Accountants of Canada are promoting the new CPA designation with a multi-platform campaign that likens accountants to pro athletes.
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One Advertising hires two
The agency's Toronto office welcomes David Rewak and Adam Brain as its new director of strategic planning and director of digital strategy, respectively.
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Canada in Cannes: How to win in 2014
The Canadian judges from this year's festival on what they observed, and how agencies can create more work that gets noticed.
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CASSIES judges announced
One Advertising's Ted Boyd will chair a judging panel from a cross-section of disciplines, which has been revealed ahead of the Aug. 1 deadline for submissions.
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Best of Cannes: Radio
One Advertising's Karen Howe on the best Radio work at the festival, including one Bronze she thinks should have struck Gold.
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Best of Cannes: OOH
One Advertising's Karen Howe on the best work she has seen for the platform so far at the festival.
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Tribal DDB and Anomaly take home a Silver Lion each
The agencies, which were recognized for their McDonald's and Budweiser campaigns, respectively, were the only Canadian contenders to snag prizes Monday evening in Cannes.
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Canada’s emerging indies
There's been a flurry of start-ups, as well as some merger and acquisition action lately. Here's a run-down of some of the new kids on the block.
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One Advertising acquires Brandworks
The agency now claims to be one of the largest independent shops in Canada with more than 80 staff members working out of its Toronto office.
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Stuck in a Mad Men era
In part two of strategy’s diversity series, we examine why agencies struggle to get women and visible minorities up the ranks.
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Canadian Cannes jury members announced
Five women and one man head to Cannes this summer to judge the Film, Cyber, Direct, Promo & Activation, Radio and Design categories.
