With anthropomorphic ginger bread cookies, Co-op’s Christmas campaign was all about showing how it could make holidays easier.

C&B

Putting storytelling at the heart of its efforts to help clients and communities grow.

Strategy Staff
June 26, 2017

Sponsored

The Koodo campaign continues to focus on why it’s the happiest choice of cell phone providers, and the services it provides to get consumers smiling.

Camp Jefferson

A young agency that is fanatical about growing its integrated approach.

Strategy Staff
June 26, 2017

Sponsored

Louis Duschene, EVP, General Manager; Melanie Dunn, president and CEO; and Daniel Shearer, EVP, General Manager are leading Cossette’s consumer-centric charge.

Cossette

The shop’s consumer-centric revamp gets kicked into high gear.

Strategy Staff
June 26, 2017

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Zulu Alpha Kilo and Cineplex’s animated short “A Balloon for Ben” hit all the right festive notes and was named one of the best holiday ads of the year by Huffington Post.

Zulu Alpha Kilo

Why inside the box creativity is indicative of the agency’s defiant spirit.

Strategy Staff
June 20, 2017

Sponsored

Percy the Penguin, standing in as the audience, took a bigger role in CIBC’s creative work after Juniper Park\ TBWA tapped into insight that the consumer should be at the heart of the communication message.

Juniper Park\TBWA

The agency brings together strategy, design and advertising to power its disruption philosophy.

Strategy Staff
June 20, 2017

Sponsored

To take the BBDO-created Doritos Ketchup Roses further, Citizen worked with the PepsiCo brand for massive influencer campaign, including a rink-side proposal and a do-it-yourself tutorial.

Citizen Relations

Digging deep into strategy and experiential helps the agency keep up with consumers.

Strategy Staff
June 20, 2017

Sponsored

Meet The Agency A-List

The A List: Deconstructing the new creativity

Seven shops who’ve navigated the shifts in advertising, and come out on top.

Strategy Staff
June 20, 2017

Sponsored

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Making Sense of the 2016 Census

Canadians are aging, more urban and increasingly diverse.

Adam Klymkiw
June 19, 2017

Sponsored

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Kijiji honours the Cannes-Tenders

A celebration of some of the most creative campaigns of the past year, as curated by strategy and hosted by Kijiji.

Adam Klymkiw
June 13, 2017

Sponsored

merge

Three opportunities most publishers are missing

Discover new opportunities. Increase revenue and scale across formats and channels.

Strategy Staff
June 8, 2017

Sponsored

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Creating Better Trade Area Demographics

Abundant and Near or Distant and Loyal?

Adam Klymkiw
May 23, 2017

Sponsored

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The Indie Edge

Defying industry conventions through agency models purpose-built for today’s needs

Strategy Staff
May 19, 2017

Sponsored

The Vancouver Aquarium campaign brought kids imaginations to life on bus wraps, print, billboards and a video that was pushed out on social media.

One Twenty Three West: The Unconventional Indie

When four creative and design veterans form a new agency, smart money says it will be an unconventional shop.

Strategy Staff
May 12, 2017

Sponsored

The G&G co-founders: co-creative directors Alanna Nathanson and Natalie Armata and Gino Cantalini, chief strategy officer.

Giants & Gentlemen: The Brave Independent

With a mission statement to “kick ass with integrity,” this five-year-old indie invests in talented people who can deliver big.

Strategy Staff
May 12, 2017

Sponsored

The agency received numerous requests for copies of this cheeky house ad after it ran in the same issue as its AdAge agency of the year win.

The Feisty Independent

From major awards to big client wins, Zulu Alpha Kilo has been scoring one success after another over the past nine years.

Strategy Staff
May 12, 2017

Sponsored

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