Chris Hirsch
Agencies 2025
List of Awards
2023
2022
2021
2020
2019
2018
2017
2016
2015
2014
In the News
-
Chris Hirsch, Nellie Kim leave Lg2
The duo that helped launch the agency's Toronto office are departing, with the agency actively seeking replacements.
-
Lg2 adds two CDs in Toronto
Responding to a streak of client growth, Jeff Cheung and Rana Chatterjee become the office's first CD hires since opening six years ago.
-
Cause Doctors: Strategies for Next Gen Men
Experts from Lg2 and Level5 Strategy offer creative ways to kick-start virtual fundraising for programs promoting healthy masculinity.
-
2019 Design AOY Silver: Lg2 influences subjective design
Killer design is infiltrating every office of the independent shop, which was built with the craft at its core.
-
AOY + Design Bronze: Lg2 is in its Elements
The agency takes to rebranding, formalizing its internal innovation process and preserving company culture.
-
Creatives’ insights: The brutal honesty behind ‘Give-a-Care’
Lg2's Chris Hirsch on what drove the project beyond the initial ask.
-
NABS’ inside baseball campaign
The organization introduces a new outlet for creatives.
-
Culture beyond the beer cart
Lg2's Chris Hirsch and Nellie Kim opine on why beer and birthday cake isn't good enough.
-
Nike gets Toronto women moving
The brand's cheeky new OOH campaign has Toronto-specific messaging geared toward the city's women.
-
Gifts for the marketer who has everything
Your gift guide, complete with drones and sleep machines, from Lg2's Chris Hirsch and Nellie Kim.
-
Throwback Thursday: the news of the year
We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.
-
DAOY Gold (tie): Think like an agency, act like Lg2
How independence and a desire to instill brand equity in the hearts and minds of consumers has rewarded this national shop.
-
Sizzling and fizzling trends
Hipsters were out before they were cool? What marcom trends are on the cusp of breaking, and which ones are on the outs?
-
Now hiring…for tomorrow
Are you hiring right? Or are you hiring for right now? Lg2's Chris Hirsch and Nellie Kim on staffing for the future.
-
Throwback Thursday: strategy in 2005
For our 25th anniversary, we're travelling through time. In '05, mobile was a big (and we mean big) deal.
-
John St. hires new CD
Taxi CD Niall Kelly will join the Toronto shop in October to lead a roster of clients.
-
Mad money: Advertising trends we’d put our money on
Lg2's Nellie Kim and Chris Hirsch play the advertising stock market, with buy/sell/hold advice on robots, big data and more.
-
John St. reveals new management team
The agency's head partners are promoting a new group, including Jason Last, to handle day-to-day operations.
-
Jeremy Gayton on his move to Lg2
The Taxi executive talks to strategy about building agencies from scratch and finding great chemistry.
-
Cannes contenders: 2024
Lg2's Chris Hirsch and Nellie Kim look at what's likely to win big at the Palais 10 years from now.
-
Art and copy folks on the move
On the heels of Nellie Kim and Chris Hirsch's departure, John St. announces three new creative faces, while FCB taps a senior AD and Grey Canada brings in an ACD.
-
Nellie Kim and Chris Hirsch join Lg2
The new partners and co-creative directors are tasked with helping the agency set up its first Toronto shop.
-
What will become of us?
John St.'s Nellie Kim and Chris Hirsch muse about their place in the new (and crowded) creative landscape.
-
Talking to the next generation
No, the one after that. John St.'s Nellie Kim and Chris Hirsch check out the post-millennials.
-
Lessons from Knight Rider
John St.'s Chris Hirsch and Nellie Kim on how to maintain a human voice in a digital world.
-
John St. promotes Nellie Kim and Chris Hirsch
The award-winning duo behind Stanfield's "Guy at Home in his Underwear" are the newest creative directors at the Toronto agency.
