Montreal turns to locals to show off its ‘vibe’
Guru is looking to score with its organic push
Super C gets dogs to follow their noses
Canadian Women’s Foundation empowers bystanders to stand up to abuse
In the News
Touche!’s Oumaima Tahiri’s fresh approach to media
How the media strategist helped client Mark’s from losing brand awareness.
2021 Media AOY Bronze: Touche blends the art of media with the science of data
With an audience planning process that is “obsessed” with consumer signals, the agency is now looking to trigger conversations on social.
Rethink makes a (first-ever) clean sweep at AOY
The shop won in Agency, Digital and Design, while 123W, NFA and Initiative took top honours in Small, PR and Media.
How Avocados from Mexico evolved its versatility message
The category leader is driving consumption by inspiring shoppers with more occasions.
Here are the 2020 Media Agency of the Year winners
This year, it's Touche!, PHD and UM that have earned top honours in the media discipline.
2020 Media AOY Gold: Touche! is still all about creativity
The agency's focus has given clients innovative solutions to specific problems.
How Sport Chek is preparing for the winter
The retailer is striking a balance between driving traffic for in-demand products and not sparking stressful holiday crowds.
Sid Lee wins big at first Idea Awards
The agency won four Best in Discipline awards at the recently-amalgamated show recognizing the best work in Quebec.
Lassonde makes its push to ditch plastic hard to miss
The company adds its Kiju and Simple Drop brands to a national rollout of paper straws, serving green demand in single-serve drinks.
2019 Agency of the Year: Media
Dig into the profiles behind the winning agencies and their investment strategies.
2019 Media AOY Bronze: Touche!’s people-based planning
How the media agency is using its data source platform Omni to change the way it looks at media.
Who is in the running for 2019 Media Agency of the Year?
The next shortlist for this year's gala covers shops that were tops in buying and planning.
Lg2 renews Hydro Quebec mandate
The agency has been signed to another three-year term as AOR, once again teaming with Touche on the pitch.
Media AOY Gold: Touché builds on tech and talent
"Embracing change" is now at the core of the media agency, which has offices in Montreal and Toronto.
Cossette repeats as Agency of the Year
The agency's third win in a row came with additional prizes in the Design and Media categories.