Ikea
Company Info
The Work

IKEA links a healthy planet to the homestead

IKEA inspires little acts that have a big environmental impact

IKEA finds the silver lining in staying home

IKEA shows the possibilities of storage
In the News
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Creative Report Card 2021: The Rethink machine
A fine-tuned creative process helped the agency crack the "acts, not ads" code.
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Up to the Minute: IKEA makes a trip downtown
Plus, Citoyen names new leader in Quebec and BIMM picks up an assignment from Trillium Health.
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IKEA turns scraps into wraps (and a lot of other meals)
The home retailer tries a more direct route to inspire people to use leftover food, like a cookbook and livestreams with chefs.
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Rethink and IKEA win Effie Grand Prix
Cossette, Bensimon Byrne and Union were also among the Gold winners at this year's show recognizing creative effectiveness.
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2019 Strategy Awards: What’s old is new again
Brands build on long-running platforms by adding a twist, plus tips on how to win with niche audiences.
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Corner Office Shifts: Philips Canada, IKEA, Cougar Shoes
A round-up of senior-level executive changes you may have missed.
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IKEA refines its collaboration strategy
How the home decor retailer used its latest Art Event to generate buzz and sell 'accessible' rugs to the fashionably inclined.
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Retail’s identity crisis
It's time for brands to be bolder and faster on many fronts.
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Corner Office Shifts: New presidents at IKEA and Ford Canada
A round-up of senior-level changes you may have missed.
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The wider cost of consumerism
How consumer demand is leading traditional brands to consider their environmental impact and shift their practices.
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Tech in Action: IKEA turns its boxes into toys
An AR app helps parents and kids make good use of what's leftover when a piece of new furniture has been put together.
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Drag queens make fashion from IKEA products
To mark its sponsorship of Pride Toronto, the furniture brand put on a show featuring looks made from umbrellas and shower curtains.
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IKEA picks Hill+Knowlton for PR
The retailer's in-house team will work with the agency to develop and execute a national communications strategy.
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Taking a hands-on approach
How interactive executions helped brands drive trial and smash stigma.
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Back page: Smoke this page
DentsuBos pays homage to Leo Burnett's creative trailblazers.